Hi! I'm currently in Dubai, where I had the chance to talk with Chief Technology Officers about something that feels increasingly urgent: the quiet but profound ways that new tools shape an organizationās culture. It's fascinatingāeach feature a tool has, each workflow it supports, impacts not just how work gets done, but how people connect, collaborate, and ultimately, how they feel within the workplace. Technology isnāt neutral; it has a personality, a set of values, even biases embedded in its design. When we invite it into our organizations, weāre setting the stage for a new kind of workplace culture, often without realizing it. What Iām seeing more and more is a shift across the C-suite. CIOs, CISOs, CHROsāleaders who once might have focused on discrete functionsāare now facing the reality that their roles must expand. Todayās leaders arenāt just guardians of technology, data, or people. Theyāre also stewards of culture, responsible for understanding how each tool, each system, each change, will impact not just productivity but the less visible contours of workplace dynamics: trust, morale, community. This is a huge transformation. Itās no longer enough for leaders to just understand the technical advantages of a new tool. They have to evaluate its cultural and psychological ripple effects tooāhow it will reshape workflows, alter communication patterns, or shift team dynamics. When a new tool enters the workplace, it doesn't just streamline a process; it shifts behaviors and expectations, influencing how employees relate to one another and to their work. Leaders today are being called on to bridge that gap between the practical and the human, to see not only how a tool works but how it works on people. Invisible HeroesA few newsletters ago, I wrote about how Ta-Nehisi Coatesā book influenced me to look more closely at whose voices and stories get preserved in the mainstream, and whose sacrifices are pushed to the margins. That idea came to life again recently when I stumbled on an incredible story from NPR. A woman browsing through old photo albums at a French brocanteāone of those flea markets with endless treasureācame across an album filled with photos taken in secret during the Nazi occupation of Paris. At the time, taking pictures without permission was punishable by death. This led her on a four-year journey to identify the photographer who had risked everything to capture Paris under occupation. She discovered it was Raoul Minot, an employee of the department store Le Printemps. Betrayed by someone close, he was eventually sent to concentration camps, never to return. Reading about Minot, I was struck by how easily his courage and sacrifice could have disappeared, unremembered. It took the curiosity of a documentarian, 84 years after the war, to bring his story to light. There was something powerful about finally seeing his photo and learning his name. In times of oppression, there are always those who resist, often in ways unseen. Raoul Minotās photographs defied the propaganda of his time, bearing witness to a reality others wanted to erase. He reminds us that truth can matter enough to risk everything for, even when it feels like no one is watching. This story made me reflect on a few themes we often talk about hereācommunity, safety, and technology. ā 1. Should We Be Rethinking Our Communities?One conversation I see coming up often is the strain on communities and relationships, especially across political divides. Thereās this recurring idea that we should be able to stay friends with people who hold different views or set aside our beliefs for the sake of community and connection. And while I agree in principle, Raoulās story reminds us that trust has limits, especially when safety is at stake. Someone within his own communityāa colleagueābetrayed him to the Nazi authorities. Itās not just a historical anecdote. Iāve thought about this often in my own life. During the last French elections, I paid close attention to what neighbors in my village were saying. I needed to know where people stood. How could I attend the annual block party and make small talk with someone who doesnāt think I deserve to be a French national, or worse, wants to see me deported? Itās always ādonāt let politics divide youā until people are actively voting for rollbacks on human rights. Can we really be friends with people who might put our safety, or our very sense of security, at risk? More importantly, why should we want to? Itās one thing to disagree on policy; itās another when lives hang in the balance. In these situations, it makes sense to keep our communities close-knit and filled with people we know will stand by us, not against us. Our circles donāt need to be largeāthey need to be steadfast. Reflecting on this, I think about how weāve built our social networks over the past decade. We live in a world where everyoneās a āfriendā and everything feels accessible. Weāve created sprawling networks of people we barely knowāa colleague from years ago, a friend-of-a-friend from a dinner, someone we met at a conference once. And all these connections have access to parts of our lives and beliefs, especially through what we share online. What if that openness, which once felt empowering, now makes us vulnerable? In a time when beliefs can be divisive or even dangerous to share, who in our networks is truly āsafeā? How do we navigate this digital openness while balancing connection with protection? Raoulās story reminds us that not everyone who has access to us will have our best interests at heart, especially in polarized times. Perhaps itās time to reconsider the idea of community, building networks that arenāt just wide but intentionalāfilled with people we know would stand by us when things get tough. 2. Technologyās Impact on Resistance MovementsRaoul Minotās courage also brings to mind the ways technology complicates resistance today. Could a resistance movement like Raoulās operate as effectively now, under the constant gaze of CCTV cameras, GPS tracking, and digital footprints? Today, the fight for truth and freedom in our hyper-surveilled world is fraught with unprecedented risks. Digital footprints, surveillance tools, and data collection have created new challenges for underground movements to remain undetected. But this struggle isnāt new. Dissidents in countries like China have long devised ways to avoid digital censorship, employing coded language to navigate the Great Firewall. In Hong Kong, activists adapted by wearing masks and face coverings to escape facial recognition, spray-painting cameras to disrupt CCTV, and flooding social media with misinformation to confuse authorities. In 2020, K-pop fans disrupted right-wing hashtags with unrelated posts, diluting their power, or overwhelmed a Dallas police tip line with irrelevant calls to protect protestorsā identities. Yet, the state isnāt passive. In Turkey, after protestors used VPNs to coordinate, the government restricted anonymizing tools like TOR and VPNs. During the BLM protests in the U.S., helicopters equipped with Stingrays hovered overhead, recording the faces of protestors and siphoning data from their mobile devices. This constant back-and-forth between activism and surveillance raises pressing questions about privacy, autonomy, and control in the digital age. As surveillance technologies advance, it becomes harder for people to resist quietly or privately. And yet, Raoulās story reminds us that resistance doesnāt disappear; it adapts to the tools and constraints of its time. Boycotts, Quiet Resistance, and the Truth in Our SystemsIn the face of doxxing and other public digital threats, Iāve noticed more and more people choosing quiet forms of resistanceātaking action without broadcasting it on social media. Thereās a particular power in this silence, a kind of quiet resolve. Boycotts, for example, remain one of the most potent tools we have. Withholding our money and attentionādeciding not to engage or consumeāhas become a way to protest without fanfare. Itās revealing, too, that so many of our actions these days revolve around consumption. We seem to be consumers first and citizens second, so maybe itās no surprise that our greatest leverage often comes from our wallets. (Which is why so many governments are trying to pass laws that make it illegal to boycott for political reasons - because it works!) But boycotting can feel overwhelming. A friend recently said, āIf Iām going to boycott every movie with a problematic actor, producer, or director, Iād never watch anything again!ā That got me thinking: what does it say about our cultural landscape when finding a film, TV show, or even musician untouched by controversy feels like a challenge? This endless web of boycotts forces us to confront a deeper question: just how entrenched are these issues in our systems? If every choice feels like a compromise, maybe itās a sign of how much work remains to be done. Thereās something powerful in this silent resistance, though. It reminds us that meaningful action doesnāt have to be loud; it can be deliberate and quiet - a direct opposition to our vocal yet often performative digital activism. Quietly refusing to participate in systems we no longer believe in is a small but radical act of control. What's Next:Tomorrow, Iām heading to Tokyo for a mix of meetings and research. Itās one of my favorite citiesānot just because of the energy and the food (though both are unbeatable)ābut because itās a place where innovation and tradition exist in constant dialogue. Over the next few days, Iāll be meeting with entrepreneurs, academics, experts, government officials, and other leaders to explore how Japan is thinking about digital life and AI. These conversations always offer a glimpse into the subtle cultural frameworks shaping technology and its role in society. ā Jesse is joining me for part of the trip, and weāve already made ambitious plans to hunt down the best ramen, the most perfect stationery, and, of course, the latest J-beauty serums to bring back home. Tokyo is one of those places that makes even mundane tasksālike browsing for notebooks or face masksāfeel like an adventure. And yes, like so many of you, Iāve been following the alien news. Aliens!!! Thereās something surreal about the idea of extraterrestrial life officially entering the conversation, and yet, I found myself barely able to process it. With everything else going on in the world, my reaction was a weary, āSure, aliens, why not?ā Isnāt that such a 2024 mood? This profound, earth-shifting discovery somehow gets flattened into the noise of all the other overwhelming headlines. It says a lot about how stretched we all feel, juggling existential breakthroughs with the relentless pace of daily life. I promise weāll unpack the alien news soon, but for now, Tokyo awaitsāand I canāt wait to share what I discover. |
Join Digital Anthropologist and Author Rahaf Harfoush for a weekly dispatch that covers culture, technology, leadership and creativity. Come for the analysis, and stay for the memes.
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